7 powerful blue ocean examples that left the competition behind
Why are some companies able to create ‘blue oceans’ of uncontested market space while others struggle in ‘red oceans’ of intense competition?
To answer this question, we need to look at some examples from a range of industries and identify the specific strategic actions blue ocean companies took to achieve profitable growth.
We’ll examine blue ocean strategy examples from the tech, healthcare, fintech, and retail industries and a classic blue ocean example from the entertainment industry.
We’ll also take an in-depth look at how one company made the spectacular transformation from operating in a red ocean and move to a blue ocean.